Tuesday, April 28, 2009

Loving the New Lactum Commercial

I have to admit, I am wary of milk ads now, given what i've learned, given how i've realized they have exploited the misconceptions we've been raised on. But anyway...

I can't help but get teary-eyed with the new Lactum commercial, about the boy saying things like "You've never sang me a lullaby..." in the voice over. Turns out, his Mom was either deaf or mute and she signed to her kid about making a mess. But the commercial indeed celebrates a different kind of mother, and how each mother is different.

But my heart aches, not because I want to focus on the negative, but because I just really find it sad for a child to have never heard his mother sing to him. No matter how off key.

So I sing more songs to my child now. I have to. I may not always have the voice to do it, and he certainly won't always be young enough to want to listen.


earthlingorgeous said...

Awww I never saw this commercial before.... thanks for sharing sounds like a tear jerker.


Meikah said...

Nice reflection. Yeah we really have to live in the now especially with our children.

Will check out this commercial. :)

Joy said...

the mommy in the ad is really deaf mute. her real son is my nephew.

Mec said...

wow Joy... then her kids must know sign language, which I think is such a beautiful language!